10 December, 2010

Alter Bridge: Isolation – new video

 

Video for ‘Isolation’, one of ALTER BRIDGE's most successful singles ever, was shot on their recent European tour and aims to give a look into the everyday life of the band: “It is not some put together story, it’s a tribute to the fans. It’s a look into the tour. We just wanted to show our interaction with the fans by including them in the video,” guitarist Mark Tremonti told Noisecreep. The video was directed by Dan Catullo.

‘Isolation’ comes off ALTER BRIDGE's third album, ‘AB III’, produced by Michael “Elvis” Baskette and released via Roadrunner Records (self-released on Alter Bridge Recordings via Capitol Records in North America). Lyrically, the new album marks a radical departure from the band's first two albums, ‘One Day Remains’ (2004) and ‘Blackbird’ (2007), it being a very dark record, focusing on themes of “hope and perseverance in the face of adversity” as explained by singer and guitarist Myles Kennedy. “It touches on the thoughts and emotions of someone who has come to question everything that was once regarded as an absolute truth and the realization that everything you once believed in might not exist.” Rick Florino (Artist Direct) awarded the album with 5 out of 5, describing it as a “sprawling masterpiece”. Below you’ll find the tune ‘Life Must Go On’, taken from ‘AB3.5’ – ALTER BRIDGE's repackaged special edition of ‘ABIII’.

ALTER BRIDGE is American rock band that formed in 2004 in Orlando, Florida, by former CREED members, lead guitarist Mark Tremonti, bassist Brian Marshall, and drummer Scott Phillips, with lead vocalist and rhythm guitarist Myles Kennedy, formerly of THE MAYFIELD FOUR and the current frontman of SLASH's touring band.

ALTER BRIDGE: Life Must Go On – courtesy of Roadrunner RecordsAlterBridge_ABIII

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